Archive for the ‘AU Optronics’ Category
Sony to Tap Hon Hai, Qisda to Build LCD TVs
Sony is tapping into Taiwan-based Hon Hai Precision Industry (Foxconn) and Qisda Corporation to manufacture LCD TVs. This is the first time that Foxconn and Qisda will be assembling LCD TVs for Sony. Qisda is the manufacturing arm of BenQ. Foxconn will be building Sony’s 32″ and 37″ LCD TVs while Qisda will be making slightly larger and upscale ones. Wistron is the other Taiwanese contract manufacture Sony will be using in 2008 to build up to 4 million LCD TVs.
AU Optronics 24″ 1080p LCD Monitor Panel
AUO 24″ 16:9 1080p LCD Panel
Size: 24″
Pixel Format: 1920 x 1080
Aspect Ratio: 16:9
Brightness: 300 cd/m2
Contrast Ratio: 1000:1
Thickness: 14mm (vs. 35mm typical)
Application: Monitor
Power Consumption: 50% less than traditional
Availability: Q2′08
AU Optronics (AUO) announced on March 11 the world’s first 24″ LCD panel with an aspect ratio of 16:9 and a pixel format of 1920 x 1080 geared for desktop monitor applications.
Merck: Dominant Liquid Crystal Supplier
According to Walter Zywottek, head of Merck’s chemicals business, Merck’s Japanese competitors have not made substantial enough investments to have a major impact on the company’s liquid crystal business. Zywottek also forecasted that LCs prices will stabilize as flat panel display TVs has largely shifted toward LCD technology instead of plasma.
Samsung 16″ 1080p LCD for Notebook PCs
Samsung Electronics is bring CE to IT with a new 16″ LCD geared for notebook PC applications. The 16″ will have a 16:9 aspect ratio, instead of the standard 16:10. And that means the pixel format will be 1920 x 1080 rather than 1920 x 1200. When watching 1080p content the notebook will not need to scale and nor will you see top and bottom black bars when viewing 1:1. Targeted to consumers? Absolutely.
18.5″ LCD Monitor Panels
Do you we need more sizes in the LCD monitor market? Well, yes, according to AU Optronics (AUO) and Chunghwa Picture Tubes (CPT), two Taiwan-based LCD manufacturers. This is in light of consumers just getting used to 17″ wide LCD monitors. We saw 19″ wide LCD monitors grab quite a bit of attention in 2007. CPT is slated to introduce 18.5″ panels in 2H’08.
Why are they doing this? Well, they want to, sort of, fool the customer. And they should be very careful about this. With a 18.5″ panel, you can technically go about stating that it is a 19″ LCD monitor and in tiny letters say that the actual visible diagonal length is 18.5″.
Monitor set manufacturers have tried to pass a 15″ monitor as a 17″ monitor in the past, in the days of CRT monitors. But the courts decided that that was a big no-no and slapped them hard. That’s why, if you remember, most CRT monitor boxes had two sizes on them: one for the diagonal size and another for the diagonal size that you can actually see.
There is a saying, “History repeats itself .” This is largely the result of us not being able to learn from our mistakes. And if CPT and AUO go with this plan, history certainly will repeat itself.
Source: DigiTimes
