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LCD TV Consumers Shifting to Smaller, Affordable Models According to Pacific Media Associates

Posted by: Jin on: April 16, 2008

According to Pacific Media Associates (PMA), a display market research and consulting firm located in Menlo Park, CA, LCD TV consumers are shifting toward smaller, more affordable models. According to PMA’s Consumer Flat Panel Display Sell-Through Tracking Service, total unit market share for 30″ – 34″ LCD TVs rose from 16% in January to 24% in February. On the other hand 45″ – 49″ LCD TV shipment share dropped four points from 18% to 14% while the very popular 40″ to 44″ size segment dropped two points from 20% to 18%.

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2 Responses to "LCD TV Consumers Shifting to Smaller, Affordable Models According to Pacific Media Associates"

[...] stated that increased sales of cheaper LCD TVs were part of the reason for the increase. In a previous blog post, I referred to a report by Pacific Media Associates that showed a trend toward smaller and more [...]

[...] stated that increased sales of cheaper LCD TVs were part of the reason for the increase. In a previous blog post, I referred to a report by Pacific Media Associates that showed a trend toward smaller and more [...]

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